Coach Jacket$128.00280gsm cotton twill
Boxy, hip length
Boxy cuts in plain cloth — every page gives the flat chest width, the body length and the cloth weight.
“Boxy”, “relaxed” and “oversized” mean something different on every label. A tee 58cm across the chest and a jacket 63cm across are both called boxy. One number settles it; an adjective never does.
So every product page states the cloth weight in gsm and the measurements taken flat — chest width, body length, rise, leg opening — so you can lay a piece you already own on a table and compare.
Three pieces, each with its cloth and cut stated.
Coach Jacket$128.00280gsm cotton twill
Boxy, hip length
Mock Neck Tee$42.00220gsm cotton interlock
Boxy, dropped shoulder
French Terry Crewneck$64.00330gsm cotton French terry
Boxy, slightly cropped
Chest width and body length for tops and the jacket; rise, leg opening and inseam for trousers. Lay one of yours flat and compare.
Every page gives the weight in gsm, from the 220gsm mock neck to the 330gsm French terry. No adjective stands in for a number.
The colours you see are the ones that ship. Nothing hidden behind a swatch that never restocks.

A 280gsm cotton twill coach jacket with a snap front, a turn-down collar and a drawcord hem. Measured flat in medium it is 63cm across the chest and 68cm long. Unlined, with two 16cm hand pockets.
View the pieceCut square, measured flat.
The company sells clothing cut square: wide through the chest, a body that stops at the hip, trousers that fall straight. Each page gives the cloth weight in gsm and the measurements taken flat, so you can compare a piece with one you already own.
Read our storyThe mock neck tee is 220gsm cotton interlock and the crewneck 330gsm French terry. The pleated chino is 260gsm cotton twill, the cargo pant 300gsm and the coach jacket 280gsm. Each product page repeats the figure.
Wide through the chest and stopping at the hip. In medium the mock neck tee is 58cm across and 69cm long, the crewneck 60cm across and 66cm long. Size down one if you want it closer.
Wash cold with similar colours and hang to dry. Skip the tumble dryer, especially for the French terry and the twill.
New pieces, restocks and the occasional note on how a piece is measured. No more than once a month.